38/2017
2017-11-16
Patriotic Consumerism
The key criteria for consumers when buying everyday products remain, unwaveringly, price (81%) and quality (76%). The Polish provenance of a product comes third in this respect, indicated by almost half of respondents (46%). Over sixteen months the group of consumers for whom this was an important factor in their everyday shopping increased substantially (by 13 percentage points). The foreign provenance of a product, on the other hand, was, and still is, indicated in this context extremely rarely.
More on this subject in the CBOS report.
The above data comes from the ‘Current Events and Problems’ survey of September 2017.